{"id":7203,"date":"2026-04-29T08:19:04","date_gmt":"2026-04-29T08:19:04","guid":{"rendered":"https:\/\/dontegroup.diga-33.com\/?post_type=notas-de-prensa&#038;p=7203"},"modified":"2026-04-29T08:25:45","modified_gmt":"2026-04-29T08:25:45","slug":"we-discussed-healthcare-advertising-and-its-role-in-raising-awareness-and-promoting-health","status":"publish","type":"notas-de-prensa","link":"https:\/\/dontegroup.diga-33.com\/en\/notas-de-prensa\/we-discussed-healthcare-advertising-and-its-role-in-raising-awareness-and-promoting-health\/","title":{"rendered":"We discussed healthcare advertising and its role in raising awareness and promoting health"},"content":{"rendered":"\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<p class=\"wp-block-paragraph\">At DONTE GROUP, in collaboration with El Pa\u00eds, we organized the event \u201cHealthcare Advertising as a Public Health Tool\u201d, a forum for reflection where we brought together leading experts from the healthcare, regulatory, and marketing fields to analyze the role of responsible communication in improving collective health.<\/p>\n\n<p class=\"wp-block-paragraph\">Our CEO, Javier Mart\u00edn, took part in the discussion alongside Eduardo Baviera, Executive Vice President of Cl\u00ednicas Baviera; Ignacio Pla, Secretary General of ASNEF; Enrique Arribas, Vice President of the Spanish Marketing Association; and Carlos Hern\u00e1ndez, expert in smart regulation. The session was moderated by Nu\u00f1o Rodrigo, Deputy Editor of Cinco D\u00edas and Head of Markets at El Pa\u00eds. <\/p>\n\n<p class=\"wp-block-paragraph\">During the event, we highlighted that healthcare advertising, when carried out responsibly, not only informs but also educates and helps prevent health issues. In areas such as oral or hearing health, where public coverage is limited, information becomes a key tool for people to identify needs, act early, and improve their health habits. <\/p>\n\n<p class=\"wp-block-paragraph\">This event reinforces our commitment to responsible advertising as a way to bring healthcare closer to society, promote prevention, and actively contribute to collective well-being.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>You can watch the full roundtable here:<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\"><strong> <a href=\"https:\/\/elpais.com\/economia\/negocios\/2026-04-27\/la-publicidad-sanitaria-como-herramienta-de-salud-publica.html\">https:\/\/elpais.com\/economia\/negocios\/2026-04-27\/la-publicidad-sanitaria-como-herramienta-de-salud-publica.html<\/a><a href=\"https:\/\/elpais.com\/economia\/negocios\/2026-04-27\/la-publicidad-sanitaria-como-herramienta-de-salud-publica.html\" target=\"_blank\" rel=\"noreferrer noopener\">#<\/a><\/strong><\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"featured_media":7207,"template":"","class_list":["post-7203","notas-de-prensa","type-notas-de-prensa","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>We discussed healthcare advertising and its role in raising awareness and promoting health - Donte Group<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"We discussed healthcare advertising and its role in raising awareness and promoting health - Donte Group\" \/>\n<meta property=\"og:description\" content=\"At DONTE GROUP, in collaboration with El Pa\u00eds, we organized the event \u201cHealthcare Advertising as a Public Health Tool\u201d, a forum for reflection where we brought together leading experts from the healthcare, regulatory, and marketing fields to analyze the role of responsible communication in improving collective health. 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